海峡·创艺文化广场

海峡·创艺文化广场 (CREATIVE CULTURE SQUARE)

坐落于马来西亚马六甲滨海经济特区（MWEZ），由马来西亚国际郑和创艺文化发展有限公司全资开发与全域运营，是依托马六甲海峡战略区位、海上丝绸之路郑和文化底蕴、中马深度经贸合作格局打造的国际化文旅文创标杆项目。项目定位中马双向文化与经贸交流核心枢纽，承担新时代海丝文化传承、国际文创创新、跨境产业协同的核心使命，是中马两国文旅融合、产业互通、文化共建的重点示范载体。
 
项目落位马六甲核心文旅发展板块，毗邻世界级文旅地标又见马六甲歌剧院，直线距离仅 100 米，归属马六甲城市未来核心发展极 —— 滨海经济走廊片区。项目整合港区口岸、文旅资源、商业配套、跨境物流等多元优势，是马六甲政府重点打造的城市文旅全新地标、海丝文化国际交流窗口。项目以郑和海丝文化、峇峇娘惹多元民俗文化为核心 IP，构建文创产业、滨海文旅、沉浸式演艺、夜间经济、跨境贸易、休闲商业多维融合的业态体系，打造辐射东盟、面向全球的国际化文创文旅综合体。

发展背景与时代价值

中马自 1974 年建交以来，双边政治互信稳固、经贸合作持续深化，是中国 — 东盟战略合作标杆。中国长期稳居马来西亚第一大贸易伙伴，双边合作已从传统货物贸易，升级为产业链协同、双向投资、文化科创深度融合的全新发展阶段。

马六甲扼守马六甲海峡咽喉，既是国际航运经贸枢纽，也是海丝文化核心承载地。依托稳健的经济基本面、开放的外资政策与成熟口岸基建，成为中国企业布局东盟市场的核心门户。海峡・创艺文化广场顺势赋能，肩负传承海丝文脉、深化中马合作、激活文旅产业、助推城市经济升级的核心使命。

核心价值亮点

立足马六甲海峡，共建中马文旅新标杆
海峡创艺文化广场
中马合作标杆

依托中马长期深度战略合作基底，绑定两国文旅产业协同发展政策，是官方重点赋能的跨境文化经贸示范载体，品牌公信力雄厚。

核心战略区位

占位马六甲世界文化遗产核心片区，立足滨海经济特区核心腹地，扼守马六甲海峡国际航运枢纽，坐拥千亿级文旅流量，尽享东盟 6.7 亿人口市场门户红利。

独家承载郑和海丝文化与峇峇娘惹多元民俗文化，依托世界级文化遗产资源，构建不可复制的差异化文旅核心竞争力，重塑马六甲城市文旅新地标。

全维业态生态

涵盖国际演艺、滨海观光、文创交易、精品商业、休闲旅居多元业态，构建日间体验、夜间消费的全时段、无断层文旅商业闭环。

无忧投资运营

尊享特区外资友好政策与多项税务、产业补贴，实行统一招商、运营、物业、推广体系，长效保障商圈活力与资产投资价值。

核心项目定位

项目立足顶层战略规划，确立「海丝郑和文化 IP 赋能、中马文创产业融合、东盟文旅枢纽承载、跨境商贸生态联动」四大核心定位，突破传统商业体与文创园区的单一运营模式，构建四大国家级、国际化核心平台：

中马文化交流示范平台

常态化开展国际展演、艺术交流、文创展会等活动，搭建标准化、常态化的中马文化共建互通载体。

滨海沉浸式文旅体验平台

依托优质滨海资源与特色文化 IP，打造全时段、场景化的高端跨境文旅体验目的地。

东盟文创产业孵化平台

集聚中马及东南亚文创、非遗、艺术资源，构建文创研发、创作、展示、交易全链条产业生态。

中国企业东盟出海商贸平台

依托特区政策与口岸优势，为国内企业提供东盟落地、展示、贸易、招商一站式配套服务。

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Layouts

Adhering to the planning philosophy of Culture as Core, Tourism as Carrier, Commerce as Vein, Industry as Foundation, Creative Culture Square arranges ten core formats covering six major scenarios: cultural performance, sightseeing check-in, night economy, creative commerce, coastal leisure and business hospitality. It forms an international cultural and commercial ecosystem with day-night linkage, full crowd coverage and closed-loop industrial chains.
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360° Panoramic Observation Tower
 | City Iconic Landmark

Centered on Zheng He’s Maritime Silk Road heritage, the venue regularly stages top-tier events including international galas, cultural shows, academic forums and cross-border creative fairs. It stands as Melaka’s high-standard, influential international cultural exchange venue and continuously elevates the project’s global profile.

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Resort Hotel Cluster
 | High-End Hospitality Support
Equipped with international-grade resort hotels, it caters to inbound tourists, business delegations, academic researchers and conference participants, completing the full cultural tourism industrial chain and upgrading the project’s high-end business service capacity.
Picture8
Waterfront Bar Street
 | Core Night Economy Carrier
Built along premium coastal shorelines with integrated music and leisure offerings, this high-end waterfront nightlife district fills the gap of premium evening consumption in the region, activates urban nighttime vitality and shapes an all-day tourism consumption system.
Picture6
Waterfront Bar Street
| Core Night Economy Carrier

Built along premium coastal shorelines with integrated music and leisure offerings, this high-end waterfront nightlife district fills the gap of premium evening consumption in the region, activates urban nighttime vitality and shapes an all-day tourism consumption system.

郑和号海上餐厅
Zheng He Maritime Restaurant
| Distinctive Themed Catering 
A unique sea-themed dining space infused with immersive Maritime Silk Road scenes and signature local cuisines, forming an iconic differentiated consumption landmark that strengthens the plaza’s brand recognition.
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Coastal Leisure Zone

| Core Waterfront Amenities
Integrating yacht tours, cruise berths, aquatic entertainment and coastal promenades, it taps resources of MWEZ waterfront and international cruise terminals to deliver premium coastal leisure experiences.
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Musical Fountain Scenic Zone
| Core Footfall Driver for Nighttime
Combining lighting, water choreography and live music performances, this integrated night landmark activates evening consumption, boosts pedestrian flow and extends visitor stay duration, acting as the core engine of the plaza’s night economy.
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Shopping Streets

| Core Tourism Commercial Hub

Custom-designed Zheng He Lane and Baba-Nyonya Street bring together China-Malaysia cultural creations, heritage craft displays, tourism souvenirs, specialty F&B and boutique retail. Relying on massive tourist foot traffic from adjacent scenic spots, it fosters a stable, sustainable commercial ecosystem.
Picture7

Family Theme Park

| All-Age Leisure Destination
Blending maritime culture, Zheng He elements and modern amusement facilities, it delivers immersive experiences for family outings, parent-child interaction and youth study tours, covering all visitor demographics and consolidating mass tourism demand.

Investment

Backed by policy incentives of Melaka Waterfront Economic Zone, decades-long China-Malaysia cooperation momentum and hundreds of billions of tourism consumption potential, Creative Culture Square launches global investment recruitment.
 
Equipped with a complete format ecosystem, professional integrated operation, favorable investment policies and exclusive cultural tourism resources, the plaza serves as a cross-border investment platform with high appreciation potential, stable returns and long-term growth for global merchants, creative enterprises and investment institutions, jointly unlocking the booming ASEAN cultural tourism market.

Investment Advantages

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1. Generous Special Zone Policies for Secure Investment

Overseas investors may legally own and run shoplots in Melaka Waterfront Economic Zone, enjoying tax breaks, industrial grants and one-stop government services to lower investment risks.

Massive Constant Tourism Footfall

Near Encore Melaka and Jonker Street, the plaza draws steady local and tourist crowds with day-night mixed formats, avoiding typical tourism business slow seasons.

Professional Operation for Long-Term Business

Our all-in-one team manages leasing, operations, property and marketing, driving foot traffic, hosting events and maintaining the mall to deliver steady income for tenants.

Full International Facilities, Great Capital Growth Potential

Supported by MM2H scheme and complete transport & digital infrastructure, the landmark tourism asset guarantees steady value appreciation.

Premium Built Quality, Versatile for All Business Types

Triple-storey duplex shoplots (23’×75’ / 23’×80’) with full fit-outs, designed for retail, F&B, creation, gallery and office use.

Building Standard for Shoplots

All shoplots adopt international high-precision construction standards adaptable to diverse commercial operations:
  • Main Structure: Reinforced concrete frame, fully compliant with international building safety codes
  • Roof & Wall: Traditional tile roofing + cement plaster walls, aesthetic and climate-adaptive with superior heat & moisture resistance
  • Windows & Fire Protection: Premium aluminum alloy windows, tempered glass entrance doors, 1-hour fire-rated stair doors with full regulatory compliance
  • Flooring: Full ceramic tiles on ground floor; composite wood flooring on first floor & attic; full-height wall tiles for kitchen and washrooms, delivered with complete interior finishes
  • Standard Amenities: Built-in kitchen, multiple restrooms and outdoor water taps, highly adaptable to F&B, retail, gallery and office formats

investors & Partners

We sincerely invite partners across all premium sectors: cultural creation & tourism, heritage handicrafts, boutique retail, specialty catering, themed bars, family amusement, cultural performance, high-end hospitality and cross-border brand showrooms.
 
Positioned at the ASEAN transport hub and riding the Maritime Silk Road wave, Creative Culture Square boasts five core strengths: favorable policies, prime location, exclusive cultural IP, complete formats and professional operation. We welcome global brands and investors to join hands, explore the China-Malaysia cultural tourism blue ocean and embark on a new chapter of international commercial growth.

Malaysia (HQ)

Add：
63 &, 65, Jalan KSB 14, Taman Kota Syahbandar,
75200 Malacca
Contact：
Tommy : +6012-8853868 / +8613828716880 (China)
Kent : +6012-2505138

ShowRoom

Add：
63 &, 65, Jalan KSB 14, Taman Kota Syahbandar,
75200 Malacca
Contact：
Jane: +6012-3031978 /
Kathy: +6012-8567687

GuangZhou (China) Office

Add：
广州市天河区员村二横路员村工人文化宫
Contact：
何小姐 +8613751700686

Xiamen (China) Office

 
Add：
厦门市思明区观音山海西金谷广场T3栋1603室
Contact：
黄先生 +8613950114114
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